We recently had the opportunity to work with Wirksworth-based Tenacity Fitness, designing, manufacturing and installing a series of bespoke illuminated signs throughout their gym.

From the bold “RUN THE GAME” statement wall, to the vibrant “COOL DOWN LEVEL UP” feature in the recovery area, the aim was to create branding that becomes part of the member experience rather than simply filling wall space.

The right signage doesn’t just identify a space, it helps define the atmosphere, reinforce the brand and create memorable moments throughout a customer’s journey.

This project is a  great example of how illuminated signage can transform an interior environment and bring a brand to life.

We would like to thank the team at Tenacity Fitness for trusting us with the project.